Design Innovation (MDes)
With the emergence of the sharing economy, students in MDes 601 Experience Lab 1 were challenged to explore this new business model through a human-centered service design approach. Having picked a complex problem that the students were passionate about, they translated their concept into a business start-up pitch in their MDes 604 Financial Accounting course. Radhika, Divya, and Stephanie honed in on the opioid crisis and developed a knowledge/resource sharing app named, NALO: Together We Support Recovery.
An assignment from MDES 601 Experience Design Lab.
This was a team project assignment focused on Autonomous Mobility. There is a paradigm shift happening in personal mobility. Many car companies are taking the lead set by Google to pursue the idea of “driverless cars” and what this technology can offer consumers and opportunities for businesses and services. This technology may also eventually dictate how cities are designed. Students were challenged to consider service and experience design solutions that embrace this growing need.
MassArt Graduate Programs presents the 2018 MFA Thesis exhibition, featuring graduate students in the final year of their respective degree programs.
Massachusetts College of Art and Design (MassArt) announces the launch of a Master of Design Innovation (MDes) program. The MDes program integrates deep expertise in design practice with business discipline in a broad-based curriculum that uses market challenges and social initiatives as the context for learning.
The Master of Design: Design Innovation (MDes) program at MassArt is a full-time, two-year (60 credit hours) graduate program that prepares the next generation of innovators to lead organizational and social transformation at corporations, nonprofits, educational institutions, and entrepreneurial ventures.
To address the design needs from the highly functional pilot controls to the creature comforts of the cabin for Piper Aircraft, Professor Lars Fischer re-introduced them to their customers through detailed user persona boards to create distinct delineations in the product line tailored specifically to affluent consumers.