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Our students, faculty, and alumni are out in the world doing great things every day.

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Creative Crossroads: MassArt’s Design Journey from London to Leeds

Through interdisciplinary collaboration and cultural exchange, MassArt students traveled from London to Leeds to visit studios of leading designers, illustrators, animators, and art museums.

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A student group photo in London, England

Cambridge Science Festival Environmental Branding Concept

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The image showcases a large, colorful mural on a building promoting the Cambridge Science Festival with the theme Touch, Grow. This vibrant example of environmental branding features scientific imagery and event dates 04.14-23.

A World of Innocent Wonder

Mural commissioned by Northeastern University as part of the university’s Public Art Initiative. Douglas served as an artist-in-residence with Northeastern’s Center for the Arts in the College of Arts, Media and Design.

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A street art mural on a brick wall showcases a dynamic grayscale horse intertwined with abstract shapes and bursts of vibrant colors like red, orange, and yellow streams. This stunning piece, set against a building with large windows, invites a sense of Innocent Wonder amidst the surrounding greenery.

Slumbrew Beer Label

Somerville Brewing Company/Slumbrew Package Design for Sour Ale Peaches

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Bright blue beer label showcasing nine illustrated peaches and bold black text saying Garde La Pêche. The Slumbrew logo sits above the words Sour Ale with Peaches. With an ABV of 4.9%, slumbrew.com is tucked in the bottom right.

Spotify Identity System

Spotify, the world’s largest music streaming service worked with COLLINS New York for a refresh to their branding and identity system. COLLINS’ system “aimed to be the visual corollary” to the “bursting experience” that users experience while listening to Spotify.

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A person wearing a large brown hat and a gray sweater sits with their arms crossed. Bright yellow circles overlay the image. Text reads: Pharrell Williams Now streaming on Spotify with Spotifys logo in the corner, seamlessly integrated into their distinct identity system.

Apple Music Campaign

In 2016, TBWA/Media Arts Lab, the dedicated agency for Apple presented the opportunity to build an Apple Music campaign that was displayed on public transit during the Toronto International Film Festival. Read Amanda’s Story

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This campaign showcases a subway map design with vibrant lines and station names forming MUSIC alongside an Apple logo. The text, Always on the right track, sits above the Apple Music logo, using lively colors like green, orange, and pink to capture attention.

Bovas Identity Project

This identity project is for the popular bakery Bova’s located in the North End of Boston. The system included a logo, business card, letterhead and envelope, menus, and package for pastries. As a family run business it was important to keep to the design personal and friendly.

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A black box with Grazie and Bovas Est. 1931 written on top, resting on a white surface. Beside it lie black and white photographs and a small black card with the same Bovas logo, part of the Bovas Identity Project.

Future Self Poster Series

The goal of the Social Cause Poster project was to distill a large message into an intelligible and closely analyzed poster capable of conveying an unforgettable message immediately. Each year, nearly 72,000 adolescents and young adults ages 15-39 are diagnosed with cancer. Fertility preservation is a highly important survivorship issue among this population and numerous […]

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Close-up of a person with a sincere expression, paired with handwritten text on overcoming cancer and embracing motherhood. A statistic reads, 1 in 3 women discussed their infertility risk with their provider. Part of the impactful Poster Series, inspiring your Future Self.

Paul Scher Magazine Layout

This magazine spread was for a Paula Scher article Hilary wrote. The cover page and layout are inspired by her famous use of constructivist and eclectic styles.

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An open magazine showcases a vintage Thunderbird cars rear light on the left. The right page captivates with a Paul Scher-inspired magazine layout, featuring dynamic typography and words like Paula and Designer in bold, energetic fonts.

Mathworks Brand Board

To coincide with the launch of Responsive Design on MathWorks.com, elements of the corporate visual brand were updated. Signature lock ups and dominant webpage templates were defined as part of this process.

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The MathWorks logo at the top is complemented by a 3D cube chart. Font samples featuring Futura Book and Minion Pro illustrate their brand style. Two monitor images at the bottom showcase a board of their website, highlighting the cohesive design approach.
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