Directory

Rob is award-winning creative director and designer. With over 20 years’ experience in brand strategy, Rob has held senior creative leadership roles at various corporations and non-profit institutions.

He is currently Creative Director at Boston University’s award-winning internal design agency. He manages the strategy and execution of print, digital and environmental deliverables for major academic and business units across the university. His team of designers, writers, and photographers provide a range of services including creative strategy, brand development and marketing writing.

Rob has deep ties to the college. A 1989 graduate of Massachusetts College of Art and Design, he has taught advanced-level design courses here since 1997 and serves as a Director on MassArt’s Alumni Leadership Council.

Rob earned a MFA from Boston University and attended the Brissago Program in Switzerland through Yale University where he studied with Paul Rand and Armin Hofmann. He has presented at design conferences throughout the United States and has been recognized by organizations including AIGA, CASE, Hatch Awards, Print Awards, Type Directors Club, UCDA, and the Webby Awards.

Industry Experience

• Raytheon, Account Manager and Creative Strategist
• MathWorks, Creative Director
• Northeastern University, Creative Director,
• PJA Advertising and Marketing, Design Director

Exhibitions

• 2024 Looking Backward. Looking Forward: Massachusetts College of Art and Design 7th Biennial Juried Alumni Exhibition
• 2022 MassArt x SoWa Design Biennial, Massachusetts College of Art and Design
• 2015 Above the Fold: Alumni Works In Design, Massachusetts College of Art and Design

Publications and Presentations

• Eclectic By Design, 2025 National UCDA Conference
• Edith Stevens: Pioneering Woman Cartoonist, Historic New England, 2024
• Shop Talk – What the Creative Doesn’t Tell You, 2022 In-House Agency Forum (IHAF) Conference
• Communication Design – Then and Now panel discussion, Massachusetts College of Art and Design, 2018
• CASE Design Institute, Project Analysis: Experiential Learning Web site
• CASE Design Institute, Clients and Designers Panel
• National UCDA Conference, Stretching Your Creativity
• The Graphic Designers Guide to Clients, By Ellen Shapiro, Allworth Press
• 51 Posters: AIGA Boston, By Clifford Stoltze
• Promo 2, North Light Books
• Fresh Ideas in Promotion, North Light Books

Awards and Honors

• AIGA 365
• AIGA BoNE Show
• Admissions Marketing Awards
• Association of Educational Publishers (EdPress)
• CASE Circle of Excellence Awards
• Graphic Design USA Annual Design Review
• Hatch Awards
• HOW Magazine Design Annual
• ID Magazine International Design Review
• IHAF Awards (In-House Agency Forum)
• Print Awards
• Type Directors Club
• UCDA Awards (University and College Designers Association)
• Webby Awards

Professional Affiliations and Organizations

• AIGA
• IHAF